Twitter Adds Support for Hashtags While WoW Gains a Twitter Client
Friday July 3, 2009
If you've been to Twitter recently, you may have noticed that hashtags are finally being hyperlinked by the service. Hashtags have been a community tool for tagging tweets for a while now, and many Twitter clients have supported their use for a while now.
This is a great navigational tool that will make it easy to follow the discussion and discover what people have to say on a subject. It goes hand-in-hand with the search feature.
In other news, World of Warcraft players can now install a TweetCraft, a World of Warcraft add-on that allows you to tweet while you play. Massively multiplayer online role-playing games have always been community based and continually look for ways to connect to the world at large. Other games, like Everquest 2, have allowed chatting across game servers and even outside of game servers. And Champions Online, an upcoming superhero-based MMO, will launch with in-game Twitter support.
How to Lose Twitter Followers and Alienate People
Wednesday July 1, 2009
In what is sure to become a Lifetime Original movie, celebrity blogger Perez Hilton is going for the Guinness World Record in most friend breakups on a social network. Our movie fades into a scene where reports of Michael Jackson being rushed to the hospital surface on the news, and then we flash to an eager blogger rushing to his computer to proclaim it all part of a publicity stunt or severe case of cold feet.
We'll then get a long, drawn-out monotague put to the soothing sounds of Beat It showing hundreds, thousands, and even hundreds of thousands clicking that unfollow button on Twitter.
According to Zap 2 News & Buzz, that number has reached 800,000 Michael Jackson fans who have stopped following Hilton's tweets.
Now, I have to admit, I'm not really hooked into this Hollywood thing. I love movies, and I have my favorite shows, but if you'd asked me a month ago who Perez Hilton was, I'd probably mumble something about him being Paris Hilton's cousin or something similar. What can I say? I don't watch reality television and most of my Hollywood "gossip" comes from reading the covers of celebtrity magazines while waiting in line at the store.
I do admit that every once in a while I'm sucked in to clicking on a Yahoo! OMG photo gallery, though most of the time I come away thinking that OMG's writing is the main reason why Yahoo has tanked over the last few years. I know if I'm a Yahoo stockholder, I might sell when I see them making fun of Jessica Simpson for actually looking healthy for a change. But that's just me.
One thing I do applaud are the Michael Jackson fans who have clicked that unfollow button. Not that I have anything against Perez Hilton, or think one thing or the other of him, but it's good to see people putting their social networking where their mouths are. It's so easy to say you are taking a moral or ethical stance against something, but it's too few times that people actually do it.
Twitter Is Right to Defend Its Tweet
Wednesday July 1, 2009
Is Twitter going too far defending its tweet? CNET's Webware thinks so after TechCrunch detailed an email they sent to a third-party developer where Twitter states that they are "...uncomfortable with the use of the word Tweet (our trademark) and the similarity in your UI and our own."
This response by Twitter may seem heavy-handed, but it is exactly what they are forced to do in order to protect their trademark.
One of the wackiest parts of trademark law is the need to not just frequently and legally us your trademark, but to also protect your trademark from infringement. In fact, if Twitter had not sent the email specifying that the third-party developer was infringing upon their trademark, the absence of that email would be grounds for having their trademark revoked.
So, if they are planning on keeping "tweet" trademarked, they did what they were legally obligated to do in this instance.
This is actually something that is not completely uncommon. I have heard complaints from blog owners who were contacted by a company because their blog name was similar to a trademark. Again, this is simply the company fulfilling its obligation to protect its trademark. The company probably didn't care one bit about the blog name, just as Twitter might be perfectly happy with the proliferation of the word "tweet" in application names.
Unfortunately, they still have to complain about it.
Update: Twitter has responded to the issue in this blog post which basically says they are okay with the use of "tweet" in third-party applications. This goes in line with the idea that they are really just making sure they have their basis covered in regards to trademarking the name "tweet". Remember, they have to safeguard it if they want to trademark it, but that doesn't mean they have to go after people that use it.
Twitter Has a New Imposter
Tuesday June 30, 2009
There was only one problem when Dolphins WR Davone Bess began answering questions from fans on Twitter: it wasn't Davone Bess. While the Twitter user "LamboWeezy" posed as Bess, they have no connection to Bess or his agent, Kenny Zuckerman.
It's not as if Davone Bess is exactly a household name, but with 54 catches for 554 yards and 1 TD as a rookie last year, he's certainly known to Dolphins fans. So if LamboWeezy was trying to pick a lower profile player to imitate, he could have picked a better one.
According to NFL blogs, Bess intends to prosecute the impersonator to "the fullest extent of the law."