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How to Build a Twitter Following

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Twitter can be a great way to promote you, your brand or your company. Actors, writers, sports stars and others are turning to Twitter as a way to connect with fans and promote themselves to millions of people across the globe. Twitter is also a great way for bloggers to gain more traction in the blogosphere and get noticed.

But how do you build up a Twitter following? These simple tips will help you get started.

Follow People. The number one way to gain followers is to follow people. Many Twitter users follow anyone that follows them, while others check to see if the profile is active before deciding to follow it. You can find interesting people to follow by doing a Twitter search.

Be Active. Don't just link your web feed to your Twitter profile. Post messages and make your Twitter page a place to connect with your readers.

Engage People. Ask questions. Conduct polls. Find ways to engage your followers in the discussion.

Promote your Profile. Add a link to your Twitter profile to your blog, website and as part of your signature in email messages and discussion forums.

Respond to Messages. Always pay attention to who mentions you. If you aren't following them, do so. And when you get a direct message, make sure you respond.

Know your Twitter terms. Twitter has its own language from tweeting to twaffic to having a twittertude. Study the Twitter glossary so you can talk the talk while you walk the walk.

Retweet. When someone tweets something of interest, retweet it. This is a great way to participate in the Twitter community and get people involved.

Participate in Follow Friday. The Twitter community has many different customs, one of which is Follow Friday, whereby users call out some of their favorite people to follow.

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