Ever since Marissa Mayer took over as CEO of Yahoo, there's been a lot of positive talk about how she could help turn things around for the company. This morning, she appeared on the Today Show to unveil the newly redesigned Yahoo homepage.
It's actually more of a tweaked, cleaned up, purple-colored design updated to blend better with the current state of the web rather than a total revamped and reinvented overhaul. People who don't regularly access Yahoo probably wouldn't recognize much of a difference.
Mayer emphasized that the continuous stream of content (similar to the Facebook feed) and information applications (for things like weather and sports team scores) are some of the bigger features users can look forward to seeing with the redesign.
But hey, it's 2013. These are the types of features we started seeing all over the web years ago. Sure, the updates are an improvement, and Yahoo still has a ton of loyal users, but it goes a little far to call it completely reinvented web portal.
A for effort, Yahoo. The web moves ridiculously fast, and we really need to see what else you can do before it's simply too late.
Photo: Screenshot of Yahoo.com